How to Build Trust

Have you ever walked out of a health appointment and felt understood, supported, and just plain good? You probably felt a mutual trust that your health care worker fostered through the right kind of communication.

It’s probably true that you’ve felt the opposite way too—more like just another on the practitioner’s schedule for the day—or perhaps even misunderstood, judged, or ignored.

In our practitioner community at Tribe, we have thoughtful discussions about what it takes to be an effective and helpful practitioner, and share ways on how to connect deeply with clients. In this post, we’ll be walking through a few of their responses to our discussion prompt “How do you build trust with your clients?” while explaining its applications to your personal life. Here are some key aspects of building trust that they’ve identified:


“[Building trust takes] consistency and authenticity. Trust takes time to build but being trustworthy you will get there faster”Christine Carr

Sometimes it’s scary to be totally authentic; doing so requires vulnerability, a skill that be difficult to cultivate. We humans have a tendency to form a wall around ourselves—physical or mental—to keep safe from any danger that may lurk in the environment. Unfortunately, this plan usually backfires. A wall can be a huge barrier to your freedom and happiness because it prevents authentic communication, manifesting in a lack of trust of others, and reciprocally, others’ lack of trust of you.

When communicating, let go completely of the end result. Notice any judgement, worry, or assumption that prevents you from being fully present and authentic. Let these thoughts go, and let yourself shine!


“[Building trust takes] following through on promises, admitting mistakes and making amends.”Madge Lockwood

Integrity is as important to building trust as authenticity. Think about the last large purchase you made. Likely, the integrity of the company you purchased from was a large part of your decision-making process. Being transparent, open, and fully honest is not only applicable to the marketplace—it is a principle important in all personal actions and communication. When making commitments, work to fulfill them as planned, and be fully honest about what you are capable of delivering. Your friends, loved ones, coworkers, and anyone else in your life will appreciate your transparency, and trust you more for it.


“[Building trust takes] being open, friendly and professional. Taking charge when they enter the space in a supportive way.”Morgan Gaskin

Trust is only achievable between two people when kindness is present. While kindness is often seen as acting with politeness and ease regardless of the context, it does not have to mean that. As Morgan says, building trust through kindness can mean “taking charge” to support someone in the most helpful way possible.

Even if it’s not easy, it’s always worthwhile to be kind. Kindness has ramifications that extend much beyond trust—leading to friendship, fellowship, and the strengthening of a community.


Fostering these qualities in your communication will allow you to connect at the deepest levels with those in your life. We hope this post helped yield insight on ways to foster trust in your communication, and supported you in making your life more connected and fulfilling.

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